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The Apprentice is not an age of enlightenment show. Yet whenever I watch it, I learn something really useful, or, as in the last episode, it supported something I already knew.

God in Heavenletters so often favors heart over mind, and this is what was demonstrated on the latest Apprentice show.

The two teams were to do an advertising campaign for Lambourgini cars.

Both teams had good ideas. The losing team's campaign, however, required explanation whereas the winning team's campaign demonstrated itself.

The people from Lambourgini said that they favored the winning campaign because it made the viewers feel as opposed to the losing team's campaign which made viewers think.

Cheers for the heart.